Entrepreneurship I M

Unit 1: Business Organization and Management

• Identify the differences of sole proprietorships and partnerships

• Identify pros and cons of a corporation

• List and explain how a corporation is formed and organized.

• Identify and explain specialized forms of corporations for tax and non-profit reasons. 

• Explain how federal laws promote competition.

• Identify and explain the most common types of taxes that affect businesses. 

• Discuss the advantages and disadvantages of internet based communication.

• Describe how Information Systems can improve business operations. 

• Describe technology’s impact on today's businesses and employees. 

• Explain how organizational structure influences formal and informal communication networks. 

• Describe different ways to resolve communication conflicts; 

• Identify ways to improve communication in organizations. 

• Identify several common and specialized mathematical applications used by business managers.

• Identify and list important types of statistical information. 

• Discuss how data can be used in effective decision making.

Unit 2: Management and Management Responsibilities

• The role and work of Managers

• The historical development of management

• Increasing Mgt Effectiveness

• Effective Supervision

• Managing with Information 

• Identify roles of successful managers

• List and explain successful mgt principles.

• Identify the responsibilities of a supervisor.

• Identify 4 steps of Problem solving process and how it supports decision making. 

• Identify and explain important leadership characteristics

• Identify and explain 4 types of leadership power. 

• Identify and define 3 Human relations skills and 5 soft skills.

• Compare and contrast 3 Leadership styles 

• Describe the importance of establishing and enforcing work rules

• Compare and contrast the differences between strategic and operational plans.

• Identify and explain business planning tools.

• Identify and explain factors that managers should consider when organizing work. 

• Explain how good organization contributes to organizational effectiveness

Unit 3: Human Resource Management

• Identify and Explain Each of the Human Resource Activities

• Describe Procedures a Business Should follow to Hire, Promote, Transfer and or Release Employees

• Describe the Fed & State Gov’t Regulations that Impact Employment, Retirement,Benefits and EEOpportunity

• Identity and Explain Several Types of Compensation Systems

• Identify and List How Employee Benefits 

• Add to the Total Compensation

• Identify and Describe Challenges Facing Businesses that May Require Major Organizational Changes

• Identify and List the Major Steps in planning and Implementing an Organizational Development Program

• List and Explain a Variety of Career Opportunities in Business

• Outline the Steps in Preparing an Individual Career Plan

Unit 4: Financial Management

• Describe Why Business need to Maintain Financial Records

• Identify and List the different types of Business Records

• Explain the Reasons Managers Prepare More Than One Type of Budget

• Describe the Content and Explain the Purpose of the Income Statement, Balance Sheet and Cash Flow Statement

• Describe How Managers Make Decisions From Financial Statements

• Explain 3 Methods of Financing a Business

• Differentiate Between Short-term and Long-term Debt

• Describe ways Which a Business can obtain Additional Sources of Capital

• Identify Several Types of Banks and Explain How they are Regulated

• Compare and Contrast Non-banking and Banking Institutions

• Discuss the Ways in Which Technology is Changing Banking Services

• Identify and List the Various Investment Instruments and Explain How Decisions can be made from those Instruments

• Identify Several Types of Financial Transaction Cards and the Main Uses of Each 

• Identify how Credit Decisions are Made

• Identify Risk Management

• Identify the types of Business Insurance associated with Business

Fall CCA

Unit 5: Introduction to Social Media Marketing

• differentiate between in-bound marketing and out-bound marketing;

• explain the nature of in-bound marketing;

• identify the various social media platforms and purposes;

• define social media marketing;

• identify and describe significant trends in the development of social media;

• understand how the development of social media has shaped online media and communications; and

• describe the social media marketing ecosystem and its impact on traditional marketing strategy.

Unit 6: A Marketing Tool; Social and Mobile Media

• analyze, evaluate, and communicate information effectively through the use of social networking platforms such as Facebook, LinkedIn, and Twitter as marketing tools;

• analyze, evaluate, and communicate information effectively through the use of social publishing platforms such as Instagram, Pinterest, and Tumblr as marketing tools;

• analyze, evaluate, and communicate information effectively through the use of social entertainment platforms such as YouTube, Flickr, and Vine as marketing tools;

• analyze, evaluate, and communicate information effectively through the use of social commerce platforms such as Groupon, Yelp!, and 4Square as marketing tools; and

• analyze, evaluate, and communicate information effectively through the use of emerging social media.

• understand the nature and scope of mobile marketing;

• identify advantages and disadvantages of mobile marketing; and

• demonstrate the ability to use mobile marketing tools such as Short Message Service (SMS)/Multimedia Messaging Service (MMS), Quick Response (QR) codes, mobile phone applications, and mobile optimized websites.

Unit 7: Successful Social Media in Marketing

• explain the role of social media in marketing research;

• understand the nature and scope of social media analytics; and

• measure the success of social media marketing strategies using analytics data.

• define the social media marketing process;

• understand participation as a key element of the marketing mix;

• understand how to integrate social media marketing into the Integrated Marketing Plan to promote brand/company awareness; and

• develop a social media marketing plan.

Unit 8: The Legal Side of Social Media Marketing

• apply legal boundaries and concepts affecting social media;

• analyze ethical guidelines and codes of ethics to explain how or why they are important to social media organizations;

• identify risk factors associated with social media marketing;

• explain the concept of real-time marketing; and

• discuss the ramifications of real-time marketing.

Unit 9: Evaluation

• evaluate and understand how social media has influenced the function of marketing;

• evaluate and understand how social media has evolved and influenced the way people communicate;

• analyze and evaluate the influence of social media on individuals and how individuals influence social media; and

• identify potential risks, advantages, and limitations of digital marketing tools.

Spring CCA

Required Project:

Country presentation on business in that country.

Required Project:

Business application project (use as writing assignment)

Required Project:

Website design

Additional Activities:

Reading Assignments (both 9 weeks):

1 Who Moved My Cheese

2 FISH Philosophy

3 ZAPP the Lightning of Empowerment

Additional Activities: 

             Stock Market Game 

Reading Assignments (both 9 weeks):

1 Who Moved My Cheese

2 FISH Philosophy

3 ZAPP the Lightning of Empowerment

Additional Activities:

1

Cycle 1: 

-Professionalism

-Ethics

127.15(1)(A)

127.15(1)(E)

127.15(1)(F)

127.15(1)(G)

127.15(1)(H)

127.15(1)(I)

127.15(1)(K)

127.15(1)(L)

127.15(1)(M)

Cycle 2: 

-Teamwork

-Problem Solving

127.15(1)(B)

127.15(1)(I)

Cycle 3:

-Self Management Skill

-Conflict Resolution

-Leadership

127.15(1)(B)

127.15(1)(D)

127.15(1)(E)

127.15(1)(F)

127.15(1)(G)

127.15(1)(H)

127.15(1)(I)

127.15(1)(J)

127.15(1)(M)

Cycle 4:

Communication Skills

127.15(1)(C)