Principles of Business, Marketing and Finance M

Chapter 1 

Economic Decisions and Systems 

Prerequisite skill(s): basic understanding of goods and services

Learning Objectives:

• Describe and distinguish between consumer needs and wants; goods and services, and economic resources.

• Defining the basic economic problem; identifying the steps in making effective business decisions.

• Distinguish between the various types of economic systems and answer the three economic questions.

• Describe supply and demand and how they affect the prices of goods and services.

Chapter 2

Economic Activity

Prerequisite skill(s):  basic understanding of being a consumer

Learning Objectives:

• Define and describe gross domestic product, economic measures of labor, and consumer spending.

• Describe and explain the phases of the business cycle, the causes of inflation and deflation, and interest rates.

• Identify and discuss concerns of economic growth such as investments and borrowing by government, businesses, and consumers.

Chapter 3

Business in the Global Economy

Prerequisite skill(s):  basic understanding of international trade

Learning Objectives:

• Define and describe importing, exporting, balance of trade, and balance of payments.

• Explain factors that affect the value of global currencies.

• Discuss issues of international business such as trade barriers and how to promote international trade.

• Discuss activities and multinational and international trade organizations.

Chapter 4

Social Responsibility of Business and Government

Prerequisite skill(s):  basic understanding of ethics and morals

Learning Objectives:

• Describe and explain social responsibility issues for businesses, such as benefits and costs, and the purpose of a code of ethics.

• Identify and explain the roles of government in business.

• Describe the types of intellectual property.

• Explain the actions and efforts of the government to regulate and assist business and to raise money.

Chapter 5

Business Organization 

Prerequisite skill(s):  basic understanding of small businesses vs. large companies

Learning Objectives:

• Describe the changing status and role of business in the U. S. economy.

• Define and describe the three major types of businesses.

• Explain other specialized business ownership forms.

• Describe and compare organizational structures for businesses.

Fall CCA

Chapter 6

Entrepreneurship and Small Business Management

Prerequisite skill(s):  basic understanding of what is an entrepreneur

Learning Objectives:

• Identify and explain characteristics of, the importance of, and the risks of being an entrepreneur.

• Identify and explain characteristics of, the competitive advantage of, and the challenges of small businesses.

• Identify and explain the issues of beginning a small business such as creating a business plan, and obtaining different types of financing.

Chapter 7

Management and Leadership

Prerequisite skill(s):  basic understanding of leadership

Learning Objectives:

• Define and describe the functions and levels of management in businesses.

• Define and discuss the two management styles; how and when to use each style.

• Identify and explain different leadership skills and leadership influence in businesses.

• Explain the need for business ethics.

Chapter 10

Marketing

Prerequisite skill(s):  basic understanding of how companies promote their products and services; marketing and advertising.

Learning Objectives:

• Define and explain marketing concepts and strategies and their role in the consumer decision-making process.

• Explain the importance of marketing research.

• Identify and describe products and services.

• Explain how to price and distribute products.

• Explain the importance of communication in the workplace.

• Describe methods for promotion.

Chapter 12

Financial Management

Prerequisite skill(s):  basic understanding of budgeting money

Learning Objectives:

• Explain the importance of financial planning and preparing a budget for businesses.

• Define and explain the types of business budgets.

• Define and describe the types of financial records and statements to be completed by businesses.

• Explain the components of a business payroll system including payroll records and paychecks.

• Explain how managers use financial records to make decisions for the business.

Spring CCA

Required Project:

Company Competition

Required Project:

International Business

Required Project:

Board or Electronic Game

Required Project:

Marketing Plan

Cycle 1: 

-Professionalism

-Ethics

127.15(1)(A)

127.15(1)(E)

127.15(1)(F)

127.15(1)(G)

127.15(1)(H)

127.15(1)(I)

127.15(1)(K)

127.15(1)(L)

127.15(1)(M)

Cycle 2: 

-Teamwork

-Problem Solving

127.15(1)(B)

127.15(1)(I)

Cycle 3:

-Self Management Skill

-Conflict Resolution

-Leadership

127.15(1)(B)

127.15(1)(D)

127.15(1)(E)

127.15(1)(F)

127.15(1)(G)

127.15(1)(H)

127.15(1)(I)

127.15(1)(J)

127.15(1)(M)

Cycle 4:

Communication Skills

127.15(1)(C)